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Case Histories

Start – up Company In home spring water delivery service

Opportunity – Create brand awareness

Matrix Solution - Assisted in developing brand logo. Company used hats, shirts and jackets decorated with the brand for sales and delivery employees. To differentiate itself from competitors, each new customer received a set of water bottles decorated with the brand for family members to use on the go.

Result: New customers reported high levels of company recognition

 


  Company store - employee rewards program

Opportunity - awarding points to exchange for branded merchandise, without requiring client to administer program

Matrix Solution - Developed and on-line store with web link to fulfillment house for seamless ordering and inventory control

Results – Employee productivity increased; program required no administrative support by the client

 


Grand Opening – hospital facility

Opportunity – Generate media interest with a unique promotion

Matrix Solution - Developed a carton decorated with client’s logo which contained the invitation and a facemask, latex gloves and gown – inviting the recipient to “Suite Up”

Results – Major media interest was generated with attendant publicity

 


  Corporate - annual golf event

Opportunity – Do something different than previous years but in keeping with the upscale reputation established

Matrix Solution - Leather Duffle bag branded with a die cast emblem of logo with divot tool and stainless vacuum bottle

Results – Enthusiastically received and used for many years by recipients

 


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