Matrix Resourcing www.matrixresourcing.com
Issue 21 – December 2007
   
How To Set Your Holiday Gift Apart
   

Click here for more ideas!Every year we scramble to find holiday gifts for customers and employees. In the blizzard of others’ well wishes it is easy for gifts to be overlooked or not appreciated to their full extent.

If you have not purchased year end gifts don’t despair, a New Year Gift is a wonderful idea for customers and employees thanking them for their support in 2007 and sending them your best wishes for 2008.

The arrival of a gift after the traditional giving period will brighten up those dark January days and be really appreciated.

Our exclusive Box of Minnesota is packed with hearty foods to gather round and cook and eat on a cold winter’s night.

A simple gift like a candle, personalized pen, a scarf can stand out with creative packaging. Presents with panache are noticed. You can use velvet bags, funky lunchboxes (screened with your logo) and tins to add a sense of value and fun to any package. For a more traditional look, you can inexpensively create wrapping paper and ribbons customized with your logo. This “dressing” will remain handy for your gifting programs all year long.

Speaking of programs, stir expectation among your recipient list by starting an annual tradition with Limited Edition Series such as a framed print or Global Miniature of a local landmark.

Lastly, gifts that are High Quality will be appreciated and used more. If you send a nice cashmere scarf to your top clients and your competitor sends a cheap synthetic version, which company stands out impressively? Whatever your price point, think quality not size. A smaller but better gift will out-shine a larger, lower quality option.

Give us a call and we’ll put these principles to work for your New Year gifts.

Regards,

 
Roger Halverson roger@matrixresourcing.com Carol Godfrey carol@matrixresourcing.com  
 
NEXT ISSUE:  January 2008 with highlights from our industry shows  
   
Minneapolis, MN  Ph:612-342-0106 • Email: sales@matrixresourcing.com • Web: www.matrixresourcing.comMinneapolis, MN  Ph:612-342-0106 • Email: sales@matrixresourcing.com • Web: www.matrixresourcing.com